Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Monday, February 13, 2012

How to make your site popular

Tricks to Get high page rank
There are many factors and practice work behind each and every successful website. Search engine optimization (SEO) is an important part of the web design process but it’s still amazing to see that so many web designers overlook it or don’t understand the basics.



Metatags
In early days of search engine  metatags were an important factor of determining how well a site was ranked. However, due to these being abused and words being used that may not relate to the actual content of the site most search engines no longer use the metatags for ranking purposes.Meta tag is nothing but simple HTML tag that contain some information regarding page.
The structure of Meta tag is
<meta name="description" content="program of c c++ java PHP" />
<meta name="keywords" content="C, C++ ,Java, PHP, ASP.net" />
Description gives description about your page and keywords attribute specify some keyword according to your topic

 

Use robot.txt file

Search engine spiders and similar robots will look for a robots.txt file, located in your main web directory. This is a plain text file. Create or modify it with a text editor and be sure to upload (FTP) it in ASCII mode.  Search engines often call these spiders and send them out to look for pages to include in their search results. When search engine program comes one’s site they search for robots.txt file. Some spammers also use this technology to harvest email addresses to send their junk mail to. Other uses include bots looking for illegal files or content.

 

URL

The address of the web page is extremely important to search engines. A domain name with a specific key phrase will significantly help a page to rank well. Failing that, using a folder structure with names relating to the particular content and key phrases is a great way to go and the major search engines will certainly use this as a factor within their search engine results pages. So try to give your filename relevant with content.



Title tag
After the URL, the <title> attribute is probably the next most important factor. Title not only specifies the title of your page but also it helps search engine program by giving information regarding your page. Using a 3 or 4 most frequently word  which you have used in your page use as  key phrase for your title .

 

Headings

<h1>,< h2>  etc tag are all used for headings of the page content. Using heading’s that are descriptive and concise to the content without being overly descriptive will get picked out by the likes of Google.

 

Content

According to my knowledge content is the most important factor to get high rank in search engine .  A search engine spider will read the entire content of a web page and decide based on words within that page, what the content is about and which key phrases it’s likely to relate to.
So writing good content is too much necessary . And content should not too long because your reader may lose attention in the middle.
The content shouldn’t be used as a way of stuffing keywords into the content as your users will obviously have to read this too but making sure that the words your focusing on appear a few times in the text as well as using variations of these key words is important.
Putting more keyword into content is called keyword stuffing and if google detect this one they may give punishment to the website.


In bound Link
In bound link is  a great factor to determine page rank of your site. A in bound link treats as a vote given by other web site to your web site. A popular website generally contain 300 inbound link. Try to increase inbound link of your web site by using join-venture policy.

Basic of Search engine optimisation

What is search engine?
Generally there are three types of web site in WWW
·         Produce Seller
·         Product Buyer
·         Service Provider
The function of search engine is to make meet with buyer and seller. Some Giant search engines are Google, Yahoo, MSN, Bing . So there Duty is to provide relevant website with respect to user’s search keyword .


Why SEO is needed?
You have developed a website , Probably has chosen your favorite domain and hosting plan from any registerer (Who  register your domain name and also provide Whois service for domain information) .
but you're still not getting as many visitors as you hoped for. What gives? Chances are you haven't started working on one of the most important ways to market your site, Search Engine Optimization (SEO).
So in a word, search engine optimization is a technique to make your website/Blog popular. And to make your website or blog popular there are so many reasons.

·         95 % website are developed to make business .A good SEO optimization will bring more traffic into your website.
·         You can able to earn money from google Adwords and Adsense programs.
You can display Add of other organization and can able to earn money if you have a popular website , Say for Amazon add display.



What is SEO
Search Engine Optimization refers to the collection of techniques and practices that allow a site to get more free traffic from search engines (Google, Yahoo, Bing). SEO can be divided into two main areas: off-page SEO (work that takes place separate from the website) and on-page SEO (website changes to make your website rank better). This tutorial will cover both areas in detail! Remember, a website is not fully optimized for search engines unless it employs both on and off-page SEO.
SEO is not purchasing the number #1 sponsored link through Google Adwords and proclaiming that you have a #1 ranking on Google. By paying money getting higher rank in search engine is something called search engine business/Marketing.
But according to my knowledge Google do not offer such type of malpractice. And they trust over quality service.
Each and every company’s web developer use SEO technique to get high performance of there website.
 

Keyword search
To optimize your site, you must first know which terms you want to target. A good start would be to choose 3 or 4 keywords you would like your website to rank well for. With these keywords in your mind you can then set a goal to rank in the top 10 results on Google for each of them .  Why I am only specifying to google though there are many search engine in WWW. You can observe the result in your won eye after got popular of your site. You will see most of the traffic are coming from google.
These keywords can be either broad or specific, but you'll want to study of pros and cons of each before choosing.

Broad Keyword
These keywords are very common and people use these keyword very frequently.(For example “send Mail” , “Song download” , “New Movie” etc)  So number of website regarding this topics are much. So it’s very heard to get popular with these topic. But if you get popular then lots of traffic you can earn. Because the number of people are very much.

Specific Keyword
Specific keyword are those keyword which are use by people very rarely (For example “Admission of XYZ college” etc) . Basically the competitor are less regarding this topic. So it is easy to get popularity with these keyword. But your traffic will be less due to search frequency.

Page rank of website
Page rank is a number which is provided by search engine to your website/Blog. It indicates how much your website popular is.
Check your site’s pagerank here